2015 Agency of the Year
The Leo Burnett Worldwide 2015 Agency of the Year celebration took place this evening in Chicago to recognize the top work and celebrate the people and product from our agencies around the world from across the global network.
Congratulations to the Leo Burnett Worldwide 2015 Agency of the Year: Leo Burnett Melbourne.
They’ve had quite a year:
• The office experienced 22 percent growth, with 54 percent of growth coming from new business, and retained 100 percent of their clients.
• The agency won four major clients: Bonds (Australia’s iconic fashion brand, which was won without a pitch), iSelect (Australia’s #1 comparison site for financial services), AIA life insurance and Hilton Doubletree.
• 2015 was the most awarded year ever for the agency with 225 Shortlists and 128 Medals.
Bright Star winners are the finalists for the Agency of the Year. Bright Stars are our top overall performers in all aspects of the business – financial, creative and people. It is always a tough competition for the honor of Bright Star, and this year was no different. In addition to our 2015 AoY Melbourne, the Bright Star Winners are:
• Leo Burnett Beirut
• Leo Burnett Buenos Aires
• Leo Burnett Chicago
• Leo Burnett Sydney
• Leo Burnett Toronto
The Pencil Awards recognize outstanding creative achievements in traditional or non-traditional media. These pieces of work represent the best creative from our network in 2015.
Leo Burnett Chicago – Allstate “Social Savvy Burglar”
Leo Burnett London – Karma Nirvana “Suffocation”
Leo Burnett Dubai – Du Telecommunications “du Tuesday”
Leo Burnett Madrid – Spanish Christmas Lottery “There’s No Bigger Prize Than Sharing”
Leo Burnett Paris – Atlantic Group “The Cube”
**HumanKind Communication Award **
The HumanKind Communication Award was established to recognize the best HumanKind idea in the network.
The 2015 winner is: Leo Burnett Buenos Aires for Samsung “Safety Truck.”